ART REQUIREMENTS

The standard minimum resolution for print is 300 dpi at the desired print size. This means that the design was created at this size, and not scaled up from a smaller size. Ideally, we would not be scaling up more than 10%, such as making a 10" wide design 11" wide to print. 

It is possible to have more resolution, such as 600 dpi at the desired print size, but at some point file size becomes a concern. For this reason, going above 600 dpi is not advised unless the design will be scaled up significantly.

Our sales and art department will gladly evaluate your art files to determine how well they could be printed.

Vector art is created using vector illustration software programs, such as Adobe Illustrator or Corel Draw. These programs use mathematical equations and geometric primitives (points, lines, and shapes) to create art that is clean, camera ready, and can be scaled infinitely, without any loss of quality or fidelity.

Vector art is usually created in Adobe Illustrator, and is commonly saved with certain file extensions; the four most common are .ai, .pdf, .eps and .svg.

However, just because a file is saved in one of these formats, does not mean that it is truly vector art. Sometimes, people open raster files in Adobe Illustrator, and re-save the file in a vector format, without recreating the art using the vector editing tools. Only art originally created in a vector editing program, such as Adobe Illustrator, is truly vector art.